Sharing the ultimate guide to Black Friday and Cyber Week including a list of all the best sales at every retailer & all of my top picks by category.

It’s happening, y’all. The best sales of the year are right around the corner and it’s time to start prepping. You need a good strategy when navigating all the sales. Plus, a plan for your mind & your money is important! Today, I’m sharing the ultimate guide to Black Friday and Cyber Week sales. This page will be your go to source for all the best sales, & what I think is best to buy during the biggest holiday sales of the year. I’d recommend bookmarking it or saving it so you can easily reference it throughout the next week or so! I update it regularly, so it’s worth checking back to get more information on all the best sales & items on sale.


I think we need to come up with a new term because it’s hard to know when Black Friday stops and when Cyber Monday or now, Cyber Week begins. There are so many retailers that do sales for both that it can be confusing. Sales start early (Pre-Black Friday Sales) & may get extended a few days (Cyber Week instead of Cyber Monday), so I really just call it holiday sales. Black Friday & Cyber Week are great no matter what you call them, so know that the terms are basically interchangeable at this point & all that matters is that you’re going to save big time!


To start getting ready for Black Friday, you can start picking out items that you want & saving them to easily check back & see if they go on sale. The Liketoknow.it app’s wishlist feature is a great way to do this or many retailers allow you to create a wishlist. Adding things to your shopping bag & checking back works, too! A lot of retailers tell you what their sales will be, so try searching your favorite sites for insider info. Looking back at last year’s deals is a great way to get an idea of what reatilers may offer this year, too.


Below I’ve rounded up my top picks by retailer from some of my favorite sites. I hand selected all of these items based on what I have on my ‘wish list’ or already own & what I thought would make great gifts for others. Just click on any of the images & you’ll be taken straight to that product’s page to shop.










In the mean time, shop a few other amazing items that are marked down like my T3 curling iron trio (you can see how I use it in my hair tutorial post), my Nespresso + milk frother, & the Dyson cordless vacuum that I’ve been eyeing.


Below is a list of sales from my favorite retailers. These are the sites i shop on regularly & am always sharing with you all! If you click on any of the links below you’ll be taken straight to that retailer’s page where you can shop.

  • Abercrombie: 40% off the entire store
  • Anthropologie: 30% off everything– clothing & home
  • ASOS: 30% off everything
  • BB Dakota: 30% off sitewide
  • Bloomingdales: 25% off marked full-price items, extra 50% off marked clearance
  • CB2: Buy More, Save More up to 25% off
  • Express: 50% off everything
  • Evereve: 10% off everything
  • Free People: 40% off sale
  • LOFT: 50% off everything with code CYBER
  • Macy’s: TONS of items on sale + extra 20% off discounted items
  • Nasty Gal: 60-80% off everything with code: GOGOGO
  • Nordstrom: Up to 50% off + Spend $125, Get $25 / Spend $250, Get $50 / Spend $400, Get $100
  • Reformation: 30% off everything
  • Sephora: TONS of gifts on sale + get extra samples
  • Shopbop: Buy More, Save More (see my picks HERE)
  • Ulta: TONS of items on sale
  • Urban Outfitters: $75 off purchases of $200 or more / $50 off $150 or more / $10 off $50 or more
  • West Elm: Buy more, Save More– up to 30% off with code: SAVEMORE

As I mentioned, keep checking back because I’ll be updating this post regularly throughout the next week with all of the best sale info, my top picks, & more! Stay tuned on Instagram stories for some giveaway opportunities, too.

For more help with holiday shopping, be sure to check out my gift guides & my gift guide collages. I have something for everyone include gifts for the gym rat, gifts for the jetsetter, gifts for her, gifts for him, gifts for the homebody, & so much more! XO


  1. I’m most excited about anthro sale, bauble bar, and ulta!!

  2. I’m most excited for Sephora’s sale!! Can’t get enough beauty and skincare products lately

  3. Ashley Rome Reply

    I’m so excited about ASOS sales. I’m 6’2 so whenever a brand that carries tall sizes has a sale, i’m there for it!

  4. Nicole garcia Reply

    Hi Lauren!

    Love you and your style. Thanks for listing some Black Friday sales!!!! I’m most excited about the Nordstrom sale!!!!!!!


  5. Nicole Garcia Reply

    Hi Lauren!

    Love you and your style. I look forward to seeing your posts everyday because you not only are gorgeous and stylish, but also very inspiring with your career, dedication to the gym, and a second job with your blog and insta. You go girl!!
    Thanks for putting together this Black Friday post! Love the choices you picked out too (secretly hoping that Givenchy sweatshirt will go on sale!)

    I’m most exited about the Nordstrom Sale!!!!!

    Nicole ❤️

  6. So many! Shopbop, j crew and I’ve had my eye on a BB Dakota jacket for a while!

  7. Gabby Munoz Reply

    I am most excited about Nordstrom’s Black Friday sales!

    Thanks a ton for a great gift guide! I will be shopping thru your links!!!

  8. I am living for Anthropologie home decor for the holidays – especially candles!!!

  9. So excited about the Nordstrom sale since I missed the annual 🙁

  10. I can’t decide if I am more excited for the Bauble Bar sale or the Nordstrom sale! I get almost all of my clothes from Nordstrom but BaubleBar has such cute jewelry. ❤️

  11. Brittany Brown Reply

    I’m most excited for Nordstrom but I’ll also be shopping Express, Sephora and Abercrombie. I can never turn down a sale Happy Thanksgiving

  12. Sara Nichols Reply

    I’m most excited for the Nordstrom and Amazon sales. You can basically get a gift for everyone at either of those stores!!

  13. Most excited for Jcrew! My favorite coffee order is an iced caramel macchiato.

  14. Iced green tea latte! Not coffee… but it’s my favorite!

  15. Nicole garcia Reply

    Favorite drink right now is grande chestnut praline latte! Sometimes with extra whip!!!

  16. Haven’t bought myself anything yet but excited about Ulta! I NEED new mascara badly haha

  17. I need to get that candle from anthropology and the tan coat! Love them.

  18. Love everything but have my eye on the snake print boots and large mirror!

  19. I have my eye on the anthro mirror!! So beautiful! Love all of the deals you posted! Thanks!!

  20. I am so excited to buy Steve Madden boots and all your loft items from your try on!!!

  21. I’ve been most excited about the Abercrombie I’ve heard SO many good things about their jeans!!

  22. Snagged the nest outdoor camera! Would also like the cordless dyson or roomba!

  23. I’ve been watching that Roomba on sale and may need to get one this year

  24. First Black Friday I have truly done. Got a lot of my Christmas presents out of the way! Wallet, apron, watch, vest, shoes! All the things!!!

  25. I am so excited for all the Tula skincare gift sets!! I’ve had my eye on them for so long!

  26. Rachel Pratt Reply

    I’m most excited about the 2 pairs of fuzzy slippers I ordered!!! I also ordered a couple different colors of the sheets you posted. I’m most likely going to get the curling iron and travel makeup case too
    Thanks for your great posts!!!

  27. I’m excited about the Nordstrom sale and Kendra Scott! Thanks for the Black Friday guide!!

  28. I bought so many sweaters through you, I love your style & appreciate you sharing great finds & deals all the time!

  29. I really didn’t have my eye on anything this year personally, but my husband and I own a very adorable husky who sheds like crazy so needless to say we were excited to get the new shark vacuum to clean up all her hair and so that I don’t have to vacuum every day. It will do it for me!

  30. The neck massager! I’ve had my eye on it! Thanks for all of your posts!

  31. Really wanting that frame TV now!
    Thanks for the gift guide and helping me check things off of my list.

    Happy holidays to you!

  32. We bought a TV from amazon and I got a few free people sweaters and madewell jeans from the Nordstrom sale! Your gift guides have been SO helpful this year!

  33. Such a great gift guide and list of deals!! I’m still wanting a new phone and still eyeing on a Rebecca Minkoff purse.

  34. I bought entirely too much from Glossier yesterday, but justified it because this is literally the only time they ever have a sale!!

  35. Def watching the iRobot (hello two cats) and the Dyson hair dryer ‍♀️

  36. Loved the West Elm sale, ordered some Nordstrom goodies, and of course, Express!

  37. I love all of you amazon finds. I asked for the Anthropologie mirrors

  38. Some Topshop sale items at Nordis, and my fav high waist denim at Jcrew! Love your content you are my favorite .

  39. I’ve bought a ton of capri blues candles and ugg slippers for my man

  40. I just bought the garmin vivomove watch . Been wanting it for sooooo long and finally splurged. I’ve had my eye on your gold mirror also. Maybe next years splurge worthy item.

  41. I bought a pair of Levi jeans from Nordstrom! So excited for them to come in! Thanks for sharing.

  42. I’ve been looking at the barefoot dreams blankets!! but also been looking at those too!!!

  43. The nespresso I’ve been eying for my mother’s Christmas gift for SO long!!!

  44. I’ve had my eye on several things! Sorel boots, a Victoria Emerson stack or a Julie Vos stack, and Tory Burch boots!

  45. Any of the tech stuff! Really anything, the cross slippers, beauty anything! Love it all!

  46. I’m looking forward to the Ann Taylor sale because my work wardrobe needs a major refresh. I’m also excited for Amazon and slip silk pillow case.

    Also you roundups and gift guides are so good. They are such a great resource so thank you for that!

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