2021 Nordstrom Anniversary Sale: What You Need to Know

I can’t believe it’s almost here. No, I’m not talking about the baby I’ve been carrying around in my belly the past 8 months. Although, that is crazy, too! The biggest sale of the year is just around the corner & I’m here to help you all get ready + answer any questions you may have. Today, I’m breaking down the everything you need to know for the 2021 Nordstrom Anniversary Sale & how you can start prepping to score some major deals.

2021 Nordstrom Anniversary Sale

In case you’re new to following along with me either on Instagram or here on the blog, the Nordstrom Anniversary Sale is hands down one of my favorite sales of the entire year. It will be here before we all know it, so I thought I’d touch base with you all about it in case you aren’t familiar with why this sale is such a big deal & why it’s helpful to prioritize shopping it.

What Is the Nordstrom Anniversary Sale?

The Nordstrom Anniversary Sale is a sale unlike any other. It’s basically a few week long sale that is broken down into two categories: early access & public access. I’m sharing a little bit more about each of these below & how to ensure that you get early access!

Why the Hype?

I love the Nordstrom Anniversary Sale because it’s one of the only sales that you can shop items before a season starts. Anything I’ve ever bought from the sale I start mixing into my wardrobe when I get it & then I keep wearing it for months to come as the seasons change. This means everything will have a great CPW (cost per wear) value. This sale also includes so many of my favorite designers & brands. It’s a great time to stock up on tons of closet staples!

When is the 2021 Nordstrom Sale?

Mark your calendars with the below dates, as they are all important 2021 Nordstrom Anniversary Sale dates that you need to know to be strategic about when shopping the 2021 Nordstrom Sale! You can shop online starting at 3am ET/12am PT on the day the sale goes live to you. I have a good tip below to make sure that you are ready to checkout when the time comes!

  • 07/06-07/11: Online product preview.
  • 07/12-07/13: Icon level cardholders can start shopping the sale.
  • 07/14-07/15: Ambassador level cardholders can start shopping. Icon level cardholders can continue shopping.
  • 07/16-07/18: Influencer level cardholders can start shopping. Ambassador & Icon level can continue shopping.
  • 07/19:-07/27: Early Access. All cardholders can shop the sale.
  • 07/28- 08/08: Public Access. Anyone can shop the sale.

Prices go back up after August 8th, so if you are eyeing something and think you will want it for Fall, go ahead & grab it. Of course, be smart & don’t over extend yourself though. Last year after the sale ended, I unfortunately bought some things at full price that I could have scored major deals on during the sale but waited around too long.

How to Prep for the 2021 Nordstrom Sale

First thing’s first; if you want to get early access, you need to be a Nordstrom card holder. Credit cards are obviously a personal decision, but I got my Nordstrom card for the sole purpose of this sale a few years ago & use it to get the great rewards they offer you as a card holder. I shop at Nordstrom a lot, so the card make sense for me to have, especially because I am sure to pay it off in full each month. If you apply for a Nordstrom credit card before the sale & are approved, you’ll receive a $40 Nordstrom Note (aka a rewards certificate or gift card) if you spend $100 on the day you are approved.  You can also sign up the day of the sale & use it immediately. I did this two years ago! There is no annual fee on the card & you earn 2 points for every $1 you spend at Nordstrom. I know this should go without saying, but just in case, please be financially responsible when shopping the sale! You don’t need to go into debt to score a few deals on items that you can absolutely wait to purchase when you have the money. It’s great to save, but be smart about it! If you purchase & can’t pay it off, you’ll end up owing more in interest than you save, so there is no point.

If you already have a Nordstrom card, you can check your status to know when. you’ll be able to shop HERE. There are tons of other great perks that come along with different levels like alteration credit, same day delivery where available, spa days, & so much more.

Preview the Sale

Just like last year, Nordstrom is giving everyone the ability to preview all sale items online. This was the best change to happen in the midst of a crazy summer last year! It made seeing what was going to be on sale, having a plan, & getting just what I wanted SO much easier. I am thrilled they kept this as an option this year! On July 6, everyone will get online access to the sale preview so you’ll have plenty of time to save your favorites to your wish list! This preview experience will replace the traditional print catalog again this year. Making a wishlist makes shopping on the day the sale goes live for you SO much quicker!

Nordy Club cardmembers with Icon, Ambassador or Influencer status will get even more time to shop Early Access than in years past. The higher your status, the earlier you shop. This is on top of the several days of Early Access that all cardmembers get.

The Basics

  • Download the Nordstrom App: I love the Nordstrom app because it makes it so easy to shop & you can now get notified when items in your Wish List & Shopping Bag are back in stock.
  • Double Your Rewards: Cardmembers, use a Personal Double Points Day to earn 2X the points on any day you choose. I always use my points days when I shop the sale!
  • Get Email Updates: Sign up for emails so you can stay up to date on Anniversary Sale news.
  • Free Shipping: They will ship almost anything on the site to anywhere in the United States—even Alaska, Hawaii & Puerto Rico—for free.
  • Contactless Curbside Pickup: It’s a fast and convenient way to get your Anniversary Sale finds! Find a Nordstrom store near you HERE.

Mark your calendars, save up, & get ready to shop. I am going to work so hard to be the best resource for you all. Even 9 & 1/2 months pregnant. I can’t wait! I am thinking of having someone who isn’t pregnant help me try on some pieces for you all so you can see what they look like on someone without a bump. Plus, someone who can move around & change clothes + talk without getting out of breath. haha Let me know if you all think that would be helpful! I am here to make the sale as easy as possible for you all. You can see my top picks from last year to get an idea of some things that may be on sale this year.

Also, a friendly reminder as always that this is just a sale. Items will go on sale again & there will always be another sweater or pair of booties. There is no reason to extend yourself being your means during the 2021 Nordstrom Anniversary sale or during any other sale or time! They are just things. XO


My Wishlist

  1. 7.3.19

    Excited to check out the great deals! Nordstrom is the beat place to stock up on basics! ❤️✨

    Charmaine Ng | Architecture & Lifestyle Blog

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